Best Free Website WordPress Template for Business
With the increasing prominence of the web, more businesses are adopting a digital approach. From simple websites for small businesses to fully-fledged e-commerce sites, the web can be the perfect tool to grow and expand your business. However, setting up and maintaining a website can be a challenge—especially when you’re not equipped with the right tools.
Whether you’re just entering the world of online marketing or are looking to ramp up your existing content creation efforts, finding the right website template can make a huge difference. Not only will a good template assist you in getting up and running quickly, but it will also save you a great deal of effort down the line—especially if you choose a design that is already proven and works well with WordPress.
In this article, we’ll discuss various aspects of website design, including key points to consider before making a decision. We’ll also cover some of the best free and premium WordPress theme options available, as well as tools that can help you along the way.
Key Points to Consider Before Building a Website
When building a website, you have a wealth of options when it comes to design, and it’s a case of choosing what’s right for your business. However, before you begin building your site, you need to ask yourself a series of questions to ensure that you make the right choice and don’t end up with a bad design that doesn’t represent your brand. Here are some of the key things to consider before you make a decision:
What Platform Do I Want My Site To Be On?
One of the first things you should do before you begin designing your website is to decide what platform you want it to be on. There are several popular choices including WordPress, Joomla, and Drupal, to name just a few. Not only will this determine the overall look and feel of your site, but it will also impact which tools you’ll need to use to create it. For example, if you want to build a WordPress site, you’ll need to consider using a WordPress theme—and you might also need to look at some of the premium options available if you want the design to be truly special. In terms of cost, you’ll need to decide whether you want a free or premium version of the theme you choose. You can also find cheaper alternatives if you’re on a tight budget.
What Type of Content Should My Site Promote?
In addition to deciding what platform you want your site to be on, you need to determine what type of content you want it to promote. This is an important decision because the type of content you choose will impact which products you promote and which ones you avoid. For example, if your site promotes natural and organic skin care products, you might want to steer clear of drugstore products that contain chemicals. This is especially the case if you’re writing a health-related blog post or article. You should also look into how skilled and experienced the content creators are in terms of providing quality content for your site.
Is My Site A News Website Or An Online Magazine?
Deciding what type of content you want your site to promote can be quite challenging, especially if you’re not quite sure where to start. One option is to use your site to publish news articles about your business—provided you can find enough high-quality content to fill the site. However, if you want to create an online magazine-style blog, you can use plugins to automatically import your publications’ content into your website. Another option is to use your site to promote various products or services from your industry—whether this is through affiliate marketing, displaying deals or coupons, or selling and promoting your own products.
How Much Traffic Do I Want My Site To Get?
The amount of traffic you want your site to get is going to be dependent on a number of different factors, not least of which is your target audience. If you’re not sure who your target audience is, you can always use tools like Google Analytics to discover this. Once you know who your target audience is, you can determine how much traffic you want to get. Some businesses want their sites to get 100,000 visits per month, while others might want fewer than 10,000 visits per month. When choosing a free website template, you need to ask yourself whether you want to go for a highly trafficked site or a more focused site designed to draw in a more specific audience.
How Important Is Good SEO To My Business?
An important consideration when choosing a website template is how well it does in terms of SEO (search engine optimization). The key question here is: How important is SEO to my business? If you’re not sure, you can always use tools like Google Analytics to discover this. Keep in mind that if you want to rank well for your chosen keywords, you might need to invest in some premium SEO tools or hire an experienced SEO professional to carry out an audit of your site. In terms of SEO score, a good score is usually between 100 and 150, and this usually translates to getting about five to ten organic (non-paid) visitors per day. However, this number can vary widely depending on a number of different factors.
Do I Need A Press Kit?
When you’re just getting started, you might not need a press kit as much as you think you do. After all, you’re just starting out. However, as your business grows, you might find that you need a press kit to deal with the increasing number of press inquiries you receive. Especially if your company is new to the industry or if you just launched a new product or service, having a good press kit can help increase the chances of getting coverage in major magazines and newspapers. If this is the case, you can use templates that are already equipped with a press kit, or you can hire someone to help you create one.
Do I Want My Site To Be Mobile-Friendly?
Another important consideration when choosing a website template is how well it works on mobile devices. In today’s connected world, people are frequently accessing websites on mobile devices, which means you need to make sure that your site is designed to look good on all screen sizes. You might also choose to design your site with mobile-friendliness in mind—meaning that you want visitors to be able to access your site easily regardless of whether they’re on a desktop or mobile device.
When choosing a free website template, the first thing you should do is try and access it from both a mobile device and a regular computer. If there are any major quirks that surface when accessed from mobile versus a desktop computer, you might want to look elsewhere. Similarly, if the site looks good on a desktop but doesn’t translate well to mobile devices, you can bet there are plenty of other sites that do the same thing better. Keep in mind that the keypad on a mobile device is often used to navigate websites, so you don’t want to make the navigation too difficult or inaccessible by using a keyboard-only interface. This is why it’s important to test out your site on various devices.
Does My Site Need A Logo?
If you have a business and you decide to create a website for it, chances are you’ll need a logo for the site. After all, you’re going to be representing the brand in some shape or form on the site, so it makes sense to have a symbol that identifies you and your business as a whole.
If you’re not sure what type of logo to choose, you can always use tools like Google Search or Bing search to find the right one for your business. Some businesses opt for a simple, stylish design that they can easily associate with their brand, while others might want a more traditional approach. If you’re looking for a more unique logo that will be associated with your industry, you can always find a professional designer who can help you create one.
Do I Need A Favicon?
Something that can be a real pain to deal with is a poorly designed or inconsistent favicon. A favicon is a small image (often in the form of a small logo) that appears in a toolbar next to the search field or navigation elements on a website. Most importantly, the favicon must be consistent throughout the site and match the overall layout and design of the site. If you find that the favicon doesn’t match the rest of the site, it can make the entire experience feel a little unbalanced—even though the site might be great overall. In these situations, it’s usually more convenient to go with something better suited for the overall vibe of your industry.