Best WordPress Website? – How to Choose the Right One for Your Business
WordPress is the world’s most popular content management system (CMS). There are a lot of features to choose from, and they all pretty much do the same thing. That being said, not all WordPress websites are created equal, and you should think of certain qualities that you should look out for while building your website.
Here are the top seven qualities that make up the best WordPress website:
1. Scalability
You don’t want to build your website on a platform that can’t scale. This goes against the whole point of building a website in the first place. You want to be able to expand your website’s functionality as your business grows.
The good news is that, in 2019, the scalability of WordPress itself has been massively improved. It now runs on the open-source LAMP software stack. This effectively means that it can be upgraded and tuned to meet the demands of any business — large or small.
LAMP is an acronym for Linux, Apache, MySQL, and PHP. These are the four building blocks that make up the best-in-class WordPress website. If your current website is built on WordPress, this is the perfect opportunity to upgrade and improve its performance.
2. Security
Your website’s security is of utmost importance. Hackers are always looking for new ways to gain access to websites, particularly those that are large and popular. This is why you need to make sure that your website is as secure as possible. There are a number of fantastic firewall-and-anti-hack tools available that will make sure that your website’s security is top notch. For instance, you can hire a dedicated security consultant to give your website a comprehensive security audit and make recommendations for improvement. They can also help set up your website so that it is more difficult for hackers to get in.
You also need to look out for potential security breaches in other areas of your website. For example, does your website use a third-party payment processor like Stripe or Square to process payments? If so, you should make sure that these systems are protected from all potential hackers and viruses. Ensure that any sensitive data is encrypted and protected from unauthorized access. It’s also a good idea to conduct exit-screens of your website’s visitors to ensure that no nasty software or malware was introduced to your website during its construction.
3. Performance
Your web host is responsible for ensuring that your website loads as fast as possible. This is mainly achieved through two things: network optimization and caching. Network optimization makes sure that all of your web requests are sent to the closest server, thus reducing the amount of time it takes for your request to be served. Caching stores frequently accessed content in a small area of the server, thus reducing the load on the web server and speeding up your website’s load time. This is particularly beneficial for increasing your website’s traffic.
If you’re running a WordPress website, you’re in luck because there are numerous reputable web hosts that focus entirely on providing a fast and secure platform for bloggers and small businesses. A free domain name and hosting packages are also included with most web hosts. All of this means that you don’t have to spend a penny to set up your WordPress website.
4. Customizability
Your website’s look and feel are completely under your control. This is one of the main attractions of building a website in the first place. You can completely change the way that your website looks and functions by using your favorite CMS like WordPress or Joomla! to build your website. You should also be able to find the perfect match for your website’s look and feel among the plethora of free third-party themes.
The best part about customizability is that it allows you to add additional functionality to your website. For example, you can add a shopping cart to your website to make it easier for your users to purchase products online. Or, you can use the functionality of your CMS to create a content schedule for the blog post.
5. Extensibility
This one might seem a little bit redundant if you’ve read up to this point in the article, but you can actually have multiple websites under the same domain. This is called multisites, and it’s an essential part of any business or blogger’s social media strategy. Create a separate site for each of your products or services that you offer. In today’s world, it’s easy to update your website’s content with the click of a button.
Each site can have its own theme, header, and footer. This means that you can completely change the look and feel of each site individually. This makes it easier for your users to navigate between the sites. Naturally, you’ll want to keep things visually consistent across the sites, but you can add additional functionality to each individual site. For example, you can have one site for a blog and another site for a product review. Each site can behave independently, but they can also work together to establish and promote a business.
6. Reliability
Your website’s reliability is extremely important. You don’t want to build your business on a website that is temporarily down due to technical issues. This could happen for many reasons, but the most common problem is that your web host is experiencing technical problems themselves. When this happens, your website might be inaccessible or just slow to load. This is why you should look for a reliable web host that is known for its tech support.
You should also make sure to keep your blog updated regularly. This keeps your audience engaged with content that is fresh and relevant. It also shows that you’re committed to keeping the conversation going. If you update your blog on a regular basis, you’re guaranteeing that your content will be fresh in the eyes of your audience.
7. Scalability
If we haven’t talked about this enough yet, it’s time for me to redeem myself by repeating myself. If you want to maintain a high level of traffic on your website, you should make sure that your CMS can scale with ease. This will ensure that your website continues to receive a steady stream of traffic as your business grows.
One of the great things about WordPress is that it can scale easily with the right web host. You should also look for a company that offers a free trial so that you can test their service before committing to a payment plan. Most importantly, make sure that they have a documented plan for handling traffic spikes. This will make a huge difference in your willingness to continue using their service as your business grows.
When it comes to picking a web host, there are so many things to consider. Performance, security, and customization are all big factors, but you should also look for a host that offers a reliable service and has a great support staff. A lot of thought went into making this article. I hope it helped you in your quest to find the perfect wordpress website. If you found this article valuable, you should check out our guide to the best WordPress hosting providers for businesses.