Can a Reseller Offer WordPress Hosting?

WordPress is one of the most popular content management systems (CMS) around, which provides bloggers with the ability to create stunning websites in no time at all. It’s incredibly flexible and easy to use, which makes it ideal for beginners who want to set up a blog or a business website quickly and easily.

However, even though WordPress is a free and open-source tool, it doesn’t mean that everyone can use it. In particular, due to the immense amount of extensions available for it, one might assume that it’s almost impossible to run a website without using at least one extension. This, coupled with the fact that WordPress offers so much versatility and the steep learning curve that is associated with it, makes it an ideal candidate for reselling.

Why Should You Resell WordPress Hosting?

The main reasons behind reselling WordPress hosting are fourfold:

  • Marketing and growth – you can use your existing network of blogs and websites to promote the product
  • Flexibility – you can modify the service to suit your needs, or extend it with add-ons
  • Profit – running a blog or a website isn’t always about creating content, sometimes you just need to be able to pay the bills
  • Userbase – gaining a large audience is not always easy, especially if you’re doing it on your own

Whether you’re a solo entrepreneur looking for the ultimate in flexibility, an experienced marketer who wants to make some extra cash or an individual looking to create a fully-fledged blog, WordPress offers everything you need and more to make it happen.

How Does It Work?

Usually, when a person or company decides to sell a product or a service, the first thing they do is to look for potential resellers who might be interested in buying the product. In this case, they would contact you and ask you if you’re interested in becoming a reseller of their product.

You would then have the option to accept or decline the offer, at which point the company would move on to the next potential reseller.

As a reseller, you would then have to decide how you’re going to sell the product or service. Most companies who sell WordPress hosting offer a money-back guarantee if you meet the terms and conditions of the offer. In addition, they usually provide you with a certain number of website templates to choose from. Finally, you need to decide how you’re going to go about promoting the product or service.

For example, you might decide to use social media platforms such as Twitter, LinkedIn, and Facebook to attract new customers, or you could create a website and use paid ads to drive traffic.

Whichever route you choose, you need to make sure that you invest the time to learn how to best promote the product or service. With massive amounts of competition and many brands already online, you need to ensure that you stand out from the crowd by using the right channels and staying consistent.

What Will You Need To Resell WordPress?

In order to sell WordPress hosting, you will need to have a working knowledge of the CMS and various marketing tools. In addition, you will need to possess a good amount of sales and marketing experience. Finally, you will need to be able to follow directions well and have a can-do attitude.

On the other hand, you will need to have access to a working computer with internet connection to access the WordPress platform and various marketing tools, in order to be able to install and configure the software needed to resell the product.

Is It Legal To Resell WordPress?

Yes, it is completely legal to resell WordPress. In fact, the FTC issued a statement in 2015 stating that it’s perfectly acceptable to sell access to a product or service you’re not directly affiliated with, as long as you’re not misrepresenting the source of the product or service.

In order to prevent any confusion, it’s essential that you disclose when you’re reselling a product or service that you’re not affiliated with. Moreover, make sure to obtain all necessary licenses and registrations for the product you’re reselling. In many cases, companies who sell WordPress hosting don’t want to incur the legal hassles that come with owning and operating their own website, so they outsource this task.

Do You Need To Specialize In Reselling To Make Money?

No, it’s not necessary to specialize in reselling in order to make money. In fact, you could use various methods to make cash, including creating and selling artwork, writing online articles for money, or getting paid to take surveys online.

In most cases, it’s preferable to find a method of making money that you’re familiar with, rather than trying to learn a new skill set, in order to ensure that you maximize your profit. Nevertheless, should you decide to become a WordPress reseller, you will need to focus on mastering the craft, as there is a lot of competition out there.

The Challenges Of Reselling

The biggest challenge that most companies face when reselling a product or service is simply finding customers. Even though there is a lot of competition in most industries, this is especially true in the case of WordPress hosting, where there are thousands of companies that provide the service. As a result, you will need to find a way to stand out from the crowd and make yourself apparent to those who need your product or service.

In addition, you need to make sure that you learn how to get the most out of your existing website or blog, should you decide to promote the product or service. In particular, you should focus on increasing the site’s engagement and interactions through the use of relevant content.

The Advantages Of Reselling

The main advantage of reselling a product or service is that you can utilize your existing network of blogs and websites to promote the product or service and earn a passive income stream. Moreover, by learning the craft and gaining more experience, you will be able to offer a product that is of higher quality than what you could originally offer.

In addition, you might decide to extend the offer with additional features or services, if you’re able to do so. Nevertheless, you need to make sure that these offerings are covered under your company’s quality guarantee, so that you can utilize this as a selling point to potential customers. Finally, you can create a passive income stream through the use of various affiliate programs, such as Amazon Associates or Clickbank.

Starting A Reselling Business

If you’re looking for the perfect opportunity to start a business, consider the ever-growing market for WordPress hosting. Currently, there are dozens of companies that provide this service, including Bluehost, which is one of the most popular options around. In most cases, companies that sell WordPress hosting don’t want to incur the legal hassles that come with owning and operating their own website, so they outsource this task.

To become a WordPress host Reseller, you will first need to register with the FTC, as required by law. In addition, you will need to become a member of the American Association of Advertising Agencies (4A’s). Moreover, you will need to decide whether you will be providing a web hosting service from the United States or from a different country. If you are from a different country, you will need to register with the IRS as an offshore corporation, rather than as a traditional US corporation.

The Bottom Line

Ultimately, if you’re looking for a way to make money, there are hundreds of options available. You don’t necessarily need to become a reseller of WordPress hosting in order to make money online. For example, you could start a blog and use affiliate links to promote various products and services, including WordPress products and hosting. Moreover, you could become a social media influencer and use your massive following to promote a range of products and services, including WordPress products and hosting.

In most cases, it’s preferable to find a method of making money that you’re familiar with, rather than trying to learn a new skill set, in order to ensure that you maximize your profit. Nevertheless, should you decide to become a WordPress reseller, you will need to focus on mastering the craft, as there is a lot of competition out there.