How to Create an Email for Your Website Using WordPress
You’ve decided to create an email newsletter for your website and you’re wondering what the best way to go about doing this is. You’ve got a few options and one of the best ways to approach this is to use WordPress. In this article, we will walk you through the steps involved in setting up an email newsletter for your website.
Find a Mailing List
The first thing you’ll want to do is find a mailing list that suits your needs. There are a few different ones you can choose from when you’re looking for a free option. One of the best blogging tools for growing your email list quickly is MailChimp. You can use their free account to send out periodic emails with content that is relevant to your audience. Alternatively, you can use Aweber to do the same thing. You can use your Google Analytics account to track the conversions (sales) that occur from the email list you’ve built.
Get a Gmail ID
Gmail is one of the most popular email service providers and it’s owned by Google. If you’ve ever used their services, you’ll have a Gmail ID. You don’t need to have a Gmail account to use their free email service. All you need is a verified email address. While you’re at it, you can also get a Google Voice number so you can receive calls and texts from anywhere.
Set Up Your WordPress Blog
WordPress is a free content management system (CMS) that allows you to build a beautiful website with lots of features. One of the best things about WordPress is that it’s very easy to use for beginners. You’ll have an easy time setting up your blog using their step-by-step guide. Once you’ve got your WordPress blog set up, you can begin publishing content to it.
Create Your Email Template
The next step is to create your email template. You won’t need a fancy design studio to do this. You can find free drag-and-drop email template builders like Houzz Studio or WP Curve. You can use your blog’s design to create a beautiful looking email that will make your subscribers feel inspired. Once you’ve created your template, it’s time to move on to the next step.
Add The Script And Style Sheets To Your Site
The last step is to add the JavaScript and style sheets to your site. You don’t need to have a web designer to do this. There are a few plugins that can make this process much easier for you. One of the best-known WordPress email plugins is Simple Mailer. With this plugin, you can easily create campaigns and segments that will help you target the right audience for your content.
In terms of securing your email list, you can use a service like MailChimp to provide you with free SSL (Secure Sockets Layer) certificates. These are encrypted connections that protect your email content while it’s being transmitted. You’ll want to get at least a Pro level certificate from a reputable service provider. This will ensure that your content is encrypted and any potential hackers can’t access your subscriber’s personal information.
Once you’ve got your email list set up, it’s time to begin sending out your emails. To start, you can use tools like MailChimp or Aweber to build out your email list. Then, you can use your site’s RSS feed to post messages to your subscribers on a regular basis. If you’ve got a large enough email list, you can also use a service like ConvertKit to create automated email campaigns that will look professional and put your best foot forward.
Final Word
The key takeaway from this blog post is that you don’t need a design studio to create an attractive email template. With WordPress and a little bit of know-how, you can get this done easily enough for free. Then, all you need is a good mailing list to get started sending out your emails.