How to Create a Header for Your WordPress Website
A website header is more than just an element placed on a page to give it a splash of color or style. A header can serve as a brand identity, represent the overall mood and feel of a site, or even just function as a simple way to guide website visitors to particular areas of interest on a page.
Creating the perfect header for your WordPress website requires careful consideration of many different aspects, from the overall style and tone of the site to the color palette and imagery used. When it comes to creating a unique identity for your site, a header is a great place to start.
Here are some helpful tips on how to create a header for your WordPress website.
Pick a Style
One of the first things to consider when creating a header for your website is the overall style and tone of the site. You want to pick a style that is representative of your brand and that will make an impression on your visitors. For example, if you run a financial blog, you might want to go for a minimalistic look with a color palette of greys and browns, perhaps choosing wooden typeface for the header. You could also go for a bold, splashy, colorful design, but you need to be mindful of the reaction this will have on your readers.
Whatever your style choice, there is an element of WordPress design that can be useful in helping you achieve it. WordPress ships with a large number of shortcodes that can be used to assemble a header of almost any style, from minimalistic to funky.
Another important factor to consider when creating your website’s header is the overall color palette used on the site. It is a good idea to choose a palette of your own that you feel represents you and your brand. But you also need to make sure that this choice is easy on the eyes and does not get in the way of your content. For instance, if you have chosen a blue and orange color scheme for your site’s header, but your website’s content is predominantly white, your header could end up being the loudest element on the page. Having too many colors in an area of a page can make it difficult for the eye to settle on one thing in particular, especially if the page is already busy. Having a few choice color palettes available on your site can help make your content the main focus, but if you use the same exact colors on your header and throughout your site, it will become difficult for visitors to understand what is important and what is just for the sake of it. Playfulness and novelty are great ways to keep your website fresh and interesting, but you need to be mindful that they do not distract from your business objectives or the information you are trying to impart to your visitors.
The third thing to consider when creating a header for your website is the imagery used on the site. One of the main purposes of a header is to act as a banner or an icon for your website. You want to pick images that will make an impression on your visitors, which is why you should go for a look that is representative of your brand. Bear in mind that the header is a small space, so ensure that your imagery compliments it. Moreover, you should pick a style that can be used to represent you across platforms, whether it is mobile, tablet, or desktop.
The last thing to consider when creating a header for your website is the typeface used on the site. You want to pick a font that is representative of your brand and that will be easy on the eye. Moreover, you should go for a look that can be used across platforms, as not all typefaces look the same on all devices. In general, serif typefaces work well on desktop computers, while sans-serif typefaces look best on mobile devices. Once again, playfulness and novelty can be a great way to draw attention to your website, but you need to be mindful that this does not come at the expense of readability or the overall quality of your content.
To create a unique and memorable identity for your site, consider using WordPress’s built-in functionality to put together a header that is the talk of the web. Ensure that the look of your website complements this element, as well as other areas of your site, such as your blog posts and social media posts.