What to Know about Freelance Website Development

In the last couple of years, one of the most in-demand freelance website developer roles has become the content marketer. If you’re interested in learning more, continue reading.

The Demand For Website Developers

In previous years, website development was mostly done by in-house teams or by freelance consultants. However, in today’s world, the lines between in-house teams and freelancers are blurred. More businesses than ever before are relying on freelance web developers to build and manage their websites. In fact, according to HubSpot Blogs research, 89% of businesses now use freelancers to help with their digital marketing.

The rise of content marketing and SEO is also making a difference. As HubSpot Blogs research shows, 60% of businesses use content marketing in their strategy, and 49% use SEO.

To meet the growing demand, the percentage of freelance web developers that are full-time has increased from 20% in 2016 to 25% in 2018.

The Growth Of Online Marketplaces For Freelancers

There are a number of platforms designed for online marketplaces that allow freelancers to connect with clients. The most popular of these marketplaces is freelancer.com, which has more than 1.7 million monthly active users. On the platform, you can connect with potential clients, manage your work, and get paid via direct deposits into your bank account. Additionally, you can use special tools built into the platform to perform SEO, analyze competitors, create proposals, and more.

Another popular freelance marketplace is Upwork, which was founded in 2010 and now has more than 4 million monthly active users. Like freelancer.com, Upwork is a place for online marketplaces—you can connect with potential clients, manage your work, and get paid via direct deposit into your bank account. Moreover, special tools on the platform allow users to do web development, SEO, and content marketing.

The Rising Popularity Of Micro-Mining

Micro-mining is the practice of mining cryptocurrency on your smartphone. With the explosion of bitcoin and other cryptocurrencies in 2017, everyone wants in on the action. And since there’s little to no cost involved in micro-mining, more and more people are participating in this trend. For example, a single tweet can now be paid in crypto, meaning you can earn cryptocurrency while engaging with your audience.

However, before you start micro-mining cryptocurrency, it’s important to know the restrictions. First, you need to have a fairly powerful device. Second, you need to be connected to the internet to be able to use all of the platforms that distribute the cryptocurrency you mine. Finally, you need to make sure that you’re doing your part to support the integrity of the network, otherwise, people could get the mistaken impression that you’re scamming them. Although micro-mining has its perks, it’s still only a small part of what online marketplaces offer.

Becoming A Content Marketeer

If you’re looking to enter the world of freelance web development, you might consider becoming a content marketer. According to HubSpot Blogs research, 89% of businesses now use freelancers to help with their digital marketing, which includes content creation and distribution. If you’re interested in learning more, here are some helpful tips.

  • Identify the key areas of your chosen industry that you can leverage to become a thought leader
  • Develop niche knowledge that will distinguish you from others
  • Create valuable content that will engage your audience
  • Distribute that content to influential platforms in your industry
  • Measure the impact of your work

In summary, if you’re looking to enter the world of freelance web development, now is a great time to do so. The demand for web developers is at an all-time high, and a number of platforms make it easy for freelancers to connect with clients. If you’re interested in gaining the skills to land an in-house job at a company such as HubSpot, you might consider starting a career as a freelance web developer. Be sure to keep your eyes open for new jobs, as they can be found online.