Hosting a Podcast on WordPress – How to Do It Right

If you’re looking for ways to grow your audience, a podcast can be a great option. However, making a podcast isn’t as easy as it sounds. To get the most out of your investment of time and resources, you need to follow a formula that will help you launch a successful podcast quickly and easily.

Choose A Podcasting Platform That Supports Your Personality

If you’re looking for a one-stop-shop for all your podcast needs, you should consider investing in a podcasting platform that’s flexible, easy to use, and fully supported.

Unfortunately, not all podcasting platforms are created equal. Some are proprietary, requiring you to purchase a pricey enterprise license to use their software. Others are overly complex, with features that you don’t need and that make managing your podcast difficult. Still others are just plain buggy. And worst of all, some platforms require too much technical expertise to make your podcast thrive.

Don’t Just Advertise On Your Podcast

Advertising is a necessary evil in the world of podcasting. However, you shouldn’t just consider advertising on your podcast. Instead, look for ways to monetize your content through affiliate marketing, sponsorships, and membership drives. Just remember: the devil is in the details, and you need to be precise when implementing these types of monetization strategies.

For instance, if you decide to ask listeners to subscribe to your podcast via an affiliate link, make sure that you’ve got a good feeling about the company before doing so. Furthermore, you should research the best possible affiliate rates for your particular product or service, and consider using a coupon code to enhance your listener’s experience.

Launch Your Podcast With A Great Intro Episode

There are a few different ways to approach the first few episodes of your podcast. You can either dive in and just talk about whatever pops up in your mind, or you can take a more strategic approach and choose topics that you think will be of interest to your audience. But no matter what, your listeners need to enjoy your company and want to hear more of your voice.

Many new podcast listeners will discover your content through searches, or by happenstance. However, you can grow your audience and monetize your content through affiliates and sponsorships, as I mentioned before. A great way to grab peoples’ attention and establish your credibility as an authoritative voice in your industry is to launch with an epic intro episode that introduces your guests, your topic, and gives the listener a sense of what to expect.

Use Short Breaks Between Episodes

Shorter breaks between episodes will keep your listeners engaged and allow you to develop and maintain a healthy conversation with your audience. It’s better to have shorter breaks because occasionally, you’ll find a topic that’s so fascinating that you just have to continue talking about it, or else, you’ll go through a whole episode without mentioning anything else. So if you can, try for shorter breaks between episodes, especially in the beginning.

Avoid Filler Words And Shortcomings

As a podcaster, you don’t need to be overly concerned about the words that you use. However, you do need to make sure that everything you say is, in fact, relevant to the conversation. This means that you don’t need to pepper in filler words like “like”, “really”, or “sort of” – which are common stumbling blocks for new podcasters. Instead, you can just dive in and form your thoughts and opinions without wasting time and energy trying to sound like a pro.

Don’t Forget About Audio Quality

It’s important to invest in good quality audio equipment and software, such as a good pair of wireless microphone, a high-end laptop or desktop, and high-quality audio editing software. Otherwise, your content won’t do its job, your audience won’t believe you, and you’ll have wasted your time and effort. So remember: the devil is in the details, and you need to be precise when implementing these types of monetization strategies. Above all else, make sure that your content sounds good and that you’ve invested in the right equipment and software to make that happen.

Creating a podcast doesn’t have to be hard with the right formula. By following a few simple steps, you can be on your way to launching a thriving podcast in no time. And above all else, make sure that you choose a platform that’s flexible, easy to use, and fully supported so that you can get the most out of your investment of time and resources.