How to Change the Logo on Your WordPress Website

You can change the logo on your WordPress website with just a few clicks. And if you’re feeling extra creative, you can even come up with a fun new logo that perfectly suits your brand.

WordPress provides you with the tools to make your website look and perform the way you want it to. When it comes to your logo, this means you can experiment with different font styles, colors and images to find the one that perfectly represents your brand.

What Is a Logo, Anyway?

A logo is a design, font, color, or emblem that you want to make prominent on your website’s header or footer. When a customer visits your site, they see this logo and naturally assume you are the brand it represents. A good logo should be simple and understandable, yet distinctive enough to be recognizable.

A logo is also a representation of your brand and can be used as a face plate for your social media accounts (Instagram, Twitter, etc.). If you have a large social media presence, a logo is an easy way to curate your content and make your business more accessible to a larger audience.

Why Should You Change Your Logo?

A logo is a symbol that represents your brand and has the ability to catch a customer’s attention. Think of the last brand you encountered that had a logo you recognized. Chances are, you haven’t seen their logo before and it probably stands out among the rest of the logos on their site. Good logos are easy to recognize and memorable.

If you don’t change your logo, customers will assume you are either ignorant of, or indifferent to, trends and fads that may come and go. This is a risky assumption to make because you never know what will catch on and what won’t. If you want your business to be profitable in the long run, it’s better to be safe than sorry, and update your logo when necessary.

How To Update Your WordPress Site’s Logo

To update your website’s logo, you will need to do the following:

  • Go to your website’s dashboard
  • Click on the gear icon to the far right of the navigation bar
  • Click on “About this site” from the dropdown menu.
  • Click on “Appearance” from the menu on the left
  • Click on the button that says “Edit Logo” at the bottom of the page
  • Type in a new logo in the box that appears
  • Click on “Update Logo” and your new logo will appear at the top of the page

As you can see, it’s quite simple to change your website’s logo. The hardest part is brainstorming a new design that perfectly suits your brand. Once you have that, the rest is just a matter of implementing the new logo on your site. 

A good logo should be simple, yet distinctive enough to be remembered. You can also include the name of your company, product, or service, along with a quirky phrase or motto that will make your customers remember you.