How to Create a Pinterest-Like Website with WordPress
There is no question that Pinterest is among the most popular social media websites. Launched in 2010, Pinterest has quickly become a home for women seeking inspiration with pins showcasing their favorite products, food, travel spots, and much more.
From humble beginnings, Pinterest has grown to become a major social media platform with 275 million monthly active users as of April 2021. The site is so popular that it was selected by Google as one of the 15 best examples of “mini-retaileries” or online stores within the search engine’s expansive online store directory.
If you’re looking to create a Pinterest-like website using WordPress, you’re in the right place. In this article, we’ll discuss the steps needed to bring a Pinterest-style site to life using WordPress.
Choose A Free WordPress Theme That Suits Your Needs
As the name implies, a WordPress theme is a type of web page template used to format an article. Themes are completely customizable and allow you to completely change the look and feel of your site with the click of a button. The best thing about themes is that they are free.
When choosing a theme for your website, you’ll want to consider the look and feel you are going for, the functionality you need, and whether you need something simple or advanced. With so many options to choose from when it comes to free themes, there’s bound to be something that suits your needs perfectly.
When selecting a theme, make sure to read reviews and feedback to get an idea of how others feel about the product. Doing a bit of research and finding out what others think about a theme before making a buying decision can help ensure you make a wise purchase and avoid any unpleasant surprises once the theme is activated.
Pick A Domain Name That You Feel Comfortable Owning
When it comes to choosing a domain name for your WordPress site, you’ll want to go for something that is both memorable and easy to type. Because you’ll be using the name frequently in your articles and on social media accounts, it’s also wise to choose a name that isn’t already taken. Once you’ve picked a name that suits your needs, it’s time to move on to the next step.
Install WordPress
Installing WordPress is pretty simple. All you need to do is download the software from wordpress.org and then install it on your webserver. If you’re looking for detailed instructions, you can find a walkthrough here.
Once installed, you can visit the WordPress dashboard to log in and set up your account. From here, you can adjust various settings to personalize the site and get it up and running.
Customize Your Site’s Look With A Free WordPress Theme
On the day you launch your site, it will already have a plain WordPress theme installed. Regardless of whether you chose a basic or a premium theme, the stock WordPress theme comes with a number of features that you can use to format and style your website. You’ll find a number of free themes available on the WordPress site that you can download and install on your site.
If you’re looking for a fully featured theme that is easy to use and has a suitable design for a Pinterest-like website, you can find a number of suitable themes on the WordPress site. Simply click the “Get Themes” button towards the top of the page to find and click to install a theme.
Once installed, visit the Appearance page in your WordPress dashboard to customize the look of your site. Here, you can change the color scheme, add a background image, and adjust the layout to suit your needs. Remember, you can always go back and change anything you don’t like about the theme once it’s been activated.
If you’re happy with the overall look and feel of your site, you can click the “Save Changes” button to save your settings. At this point, you can log out of the WordPress dashboard and return to your site.
Get Social
Now that you’ve got a stylish-looking website, it’s time to get social. Remember to connect your site with social media so that you can start promoting your content and gaining new followers. You’ll find a variety of ways to connect your site to social media accounts including Google +, Twitter, and Facebook.
On the Google+ side, you can create a page for your website and connect it to a profile. You can then use the profile to promote your site and gain new followers.
On the Twitter side, you can create a dedicated Twitter account for your site and connect it to your existing account. From here, you can use your existing account to gain new followers and engage with users on the platform.
On the Facebook side, you can create a page for your website and connect it to your Facebook account. Like Google+, you can use the Facebook page to promote your site and gain new followers.
When choosing social media platforms to connect to your site, remember to look for the “taste” option. This will allow you to follow the types of content that interest you most. For example, if fashion is your interest, you can follow people or brands in the field, or if real estate is your interest, you can follow real estate professionals. You can use this option to follow the blogs and websites that you find interesting or that represent your interests.
Create Unique Content Regularly
Creating interesting and engaging content is an important part of maintaining a successful social media presence. To start, you should try and post regularly by using content that is both informative and entertaining. When it comes to writing content for your website, you have plenty of options. You can write about anything that is related to your niche or area of expertise. Alternatively, you can create guides and tutorials on how to completely transform your home with simple changes. These types of posts frequently do well on social media platforms because people enjoy learning new things.
It’s also a good idea to find a topic that is both interesting and relevant to a large audience. If you can become known for consistently creating interesting content on a certain topic, you’ll be able to build a large audience of interested readers on your blog.
Make Use Of Analytics
Having an analytical tool to track the activity of visitors to your site is essential. Without it, you’ll never know if your content is actually being accessed and engaging with users. The best way to make use of analytics is to integrate it with your site’s content management system (CMS).
Using built-in analytics with a CMS is straightforward. Once you’ve done this, you can return to the dashboard and find an “Analytics” tab. Within here, you can see a variety of stats including the number of pageviews, the location of the users, and frequent browsers.
You can use this information to track the success of your site and engage with users where they are most interested. If you notice that most of your site’s visitors come from California, you might want to consider creating a separate blog for your California clients. Then you can use the analytics to track the results of your content.
Analytics can also be used to track the effectiveness of various marketing and sales strategies including email marketing and social media ad campaigns. This information can then be used to refine future campaigns and drive more traffic to your site. The better your analytics info, the better your decisions when it comes down to marketing and sales–and vice versa.
Use Videos
With the rapid rise of TikTok and other video platforms, content creators are discovering that videos work particularly well for SEO and engaging with audiences. When creating videos for your site, start with a brief intro or a welcome message, then dive straight into the content.
Even better, you can use an online marketing tool, like HubSpot, to easily create a video campaign. Simply pick a type of video (e.g., a sales video, a how-to video, etc.), add an intro and outtro, and add your email address at the end.
Then you can sit back and wait for customers to call you. If you’re the type of person who wants to learn more about this subject, you can also find lots of free resources online.
Curate Niche Content For International Readers
If your audience is spread out across the world, you might want to consider creating content in a foreign language for international readers. With the right keywords and a little bit of localization, you can have international readers engaging with your content. Simply go to Google Translate, paste in the text you want to translate, and press the Translate button. Within seconds, you’ll have a translated version of the text ready to be published on your site.