How to Create a Mobile View Website on WordPress

Nowadays, more and more people are shopping on their mobile phones. Thanks to smartphones that have gained popularity over the past few years, a whole new marketing world opened up to us. Shoppers are able to browse the web, social media, and even mobile apps while standing in line at the grocery store or popping into a café for a quick coffee.

This trend is only expected to grow. In 2022, 40% of all retail purchases will take place on a mobile device, according to Adobe Analytics.

But if you’re looking to reach this audience, you need to make changes to your website. In this article, we’ll discuss how you can create a mobile-friendly WordPress site that will allow you to capture those online shoppers in your physical store. We’ll cover everything from the design of your store’s mobile experience to the features you should include in your product catalog.

Get A New Design

If you’re already running a WordPress site, the easiest and most convenient way to create a mobile version of your site is to use a free WordPress theme such as TwentyFourteen.

As the name suggests, TwentyFourteen offers an attractive, mobile-ready design. It features a clean, minimalistic look as well as intuitive color schemes and fonts that are perfect for displaying product information and online catalogs on a small mobile device’s screen.

To create a mobile web design for your site, you just need to follow these simple steps:

  • Log in to your WordPress dashboard.
  • Navigate to the ‘Themes’ section.
  • Click the ‘Download’ button next to the theme you want to try out.
  • Once the download completes, go to your WordPress files and install the new theme.
  • Restart your web server so it can detect the changes to your website.

Minimalism Is The Key

Back in 2017, Google declared that less is more when it comes to search results. Users no longer need to load up on pop-ups, flashy ads, and other distractions in order to find what they’re looking for. Thanks to minimalist websites and mobile-friendly design, online shoppers can quickly find what they want, without being distracted by a plethora of ads and unnecessary content.

As a business owner or website administrator, you’re used to monitoring visitor activity on your site. But did you ever stop to think about what your users were doing on their mobile phones? More and more people are relying on their smartphones to access the web, social media, and any other kind of content. And since a minimalist design uses less bandwidth and file storage, your online shoppers will appreciate your efforts.

Keep It Clean

Apart from the design of your site, you need to pay close attention to its content. A well-designed, highly functional mobile website includes only essential information. You want your site to load as fast as possible on a mobile device’s screen, so you need to keep your content concise and easy to understand.

If your goal is to attract online shoppers to your store, you need to make sure that the information they need is easily accessible. To create a mobile-friendly store, you need to follow these simple steps:

  • Keep all the information relevant to your target audience, including your store’s policies and details on how to contact you.
  • Remove all the clutter from your store’s interior, keeping only the elements that are necessary for a smooth, streamlined shopping experience.
  • Minimize your use of Flash
  • Reduce the number of redirects and backtracks
  • Make sure all the links lead to a webpage, and not to another website.
  • Remove all the animations and fancy transitions when displaying online catalogs and product information
  • And finally, utilize canonical links.

By following these simple tips, you’ll improve your website’s mobile friendliness and its chances of ranking high in Google search results.

Product List

In addition to a new design and minimalism, you need to include several other essential elements in your product listing. If your goal is to create a mobile-friendly website that will serve as a storefront for your store, you need to make sure that the information about your products is displayed in a way that is accessible on a small mobile device’s screen.

To create a product list for your store’s mobile website, you need to follow these simple steps:

  • Add a new product using the WordPress back-end
  • Configure product information such as the title, description, and image
  • Add additional products, including prices and categories
  • Save the settings.

When a customer receives an order from your store, you can use various methods to verify their identity. Verified ID is a process that allows you to quickly identify customers who make purchases at your store. It can be as simple as requiring customers to enter a phone number or using an electronic way of confirming their identity. Having a verified ID increases a customer’s trust in your store, particularly when making purchases online or via phone.

Shopping Cart

Did you know that many online shoppers don’t use grocery or retail websites to make purchases? More and more people are relying on mobile apps to quickly compare prices and keep track of what they’ve purchased over time. To attract those customers, you need a mobile-friendly shopping cart.

To create a shopping cart for your store, you need to follow these simple steps:

  • Add new items using the WordPress back-end
  • Select the payment method you’ll use for the shopping cart
  • Add the itemized items customers have purchased
  • Add an ‘Add to Cart’ button
  • Save the settings

When a customer makes a purchase from your retail website or app, you can use various methods to ensure the safety of their personal information. LastPass is a free service that provides customers with a secure login experience for various websites and online services. If their personal information is compromised, they can contact the website or app’s support team for assistance.

Order Confirmation And Track Your Sales

Once a customer has placed an order from your store, you can use various methods to ensure the safety of their payment information. Two-factor authentication (2FA) is a process where a user signs in to a website or app with a username and password but also requires a six-digit code sent to their phone as a text message or via a pop-up on their device.

To confirm an order and allow the customer to track its status, you need to follow these simple steps:

  • Add an order acknowledgement page that includes the order’s details
  • Display the order’s status as ‘Pending’
  • When the order is delivered, update the status to ‘Shipped’
  • Let the customer know if there was any trouble processing their order

As a digital marketer or e-commerce store owner, you’re always looking for ways to improve and optimize your online store’s performance. When it comes to mobile friendliness, many e-commerce store owners neglect this aspect. But by paying attention to these minor details, you can drastically improve your web’s usability and its conversion rate.