How to Determine If a Website Was Created with WordPress
WordPress is one of the most popular content management systems (CMS) currently, with a market share of around 30% globally, and 80% in the United States. It is a completely open-source platform with an amazing community. WordPress provides a flexible and scalable solution that can be adapted to most needs.
The question is: How do I determine if the website I am visiting was created with WordPress?
Top SEO Considerations When Building a WordPress Website
Getting traffic and making your website viable in the search engines is the aim of every business website owner. If you are reading this, I assume that you are already aware of the importance of SEO to your website’s success.
While there are many different tactics that one could use to gain search engine visibility, the ultimate goal should be to secure as high a position as possible in the search engines for the keywords or terms you are targeting. Doing this requires a healthy dose of SEO knowledge combined with technical implementation to make your website more search engine-friendly.
The following points will help you get the most out of your WordPress website’s SEO:
Choose the Right Hosting
One of the most important things to consider when determining if a website was created with WordPress is the hosting service. Essentially, hosting is the platform that your website communicates with to perform various functions. When choosing a web host, make sure that you are looking for a company that is reputable and has a good reputation for uptime and support. There are also a variety of plans available to suit your needs.
Another important factor to consider is the cost of the hosting plan. Just because you can get everything you need for free with WordPress doesn’t mean that it is the best choice for everyone. If money is no object to you, go with free options like WordPress.com or GitHub Pages. However, if you are looking for a more professional appearance and are willing to pay a little more, you can get a dedicated IP with a reputable web host like Hover.
Use the Right Keywords In Your Headline and Description
One of the most basic guidelines for SEO is to use the right keywords in your headlines and descriptions. Keywords are the words and phrases that people use to find what you offer online. When writing headlines and descriptions, use words that are relevant to your niche and are used frequently by others in your space. If you want to know more, the SEO Book is a great place to start learning more about SEO and how to implement it effectively on your website.
Create Useful and Engaging Content
A very important factor that determines your website’s appeal and whether or not people will keep coming back for more is the content that you feature on your site. If what you have to offer is valuable and useful, you are on the right track. However, if your content is simply informative, it can lose its effectiveness quickly. To engage your audience and retain their interest, create content that is both useful and entertaining. Using an SEO content strategist to help you create online content that will engage and retain your audience is something that you should consider.
Interactive Elements Are A Bonus
Interactive elements are a great way to engage your audience and retain their interest. If your website offers something in the way of visual content or a slideshow of some sort, include these elements as part of your SEO strategy. If you have a podcast or blog on your site, make sure that you take the time to engage with your audience. Use social media to engage with your audience and provide them with value. Many businesses have greatly increased their traffic and sales using simple and effective SEO strategies.
Make Sure To Update Your Content Often
Keeping your content updated and fresh is a great way to keep your audience interested. Regularly posting new content and including fresh material on your site is a fantastic way to attract and retain an audience. However, a lot of content that is updated regularly can lose its appeal fairly quickly. To retain your audience’s interest, create a schedule for yourself to update and post new content at regular intervals.
Make Sure To Measure The Success Of Your SEO Efforts
There is a distinct difference between getting traffic and making your website viable in the search engines. A lot of businesses get caught up in the buzz of getting traffic and don’t stop to see how effective their SEO was.
However, to truly determine the effectiveness of your efforts, you must measure them. Compiling some basic stats on a regular basis, such as the number of times your site was visited and the average time spent on it, can help you determine how much progress you made with your SEO. If you notice that certain keywords started bringing you a lot of traffic but didn’t result in many sales, you can determine that there is a need to change your strategy. Alternatively, if you notice that your time on the site is increasing but your visits aren’t, you can determine that there is a need to adjust your strategy and try something new.
Make Sure To Incorporate Social Media Engagement
Whether you like it or not, social media is a part of our everyday lives. Facebook, Twitter, and Instagram all exist as a result of the Internet’s evolution into a more interactive and social platform. If your business doesn’t have a presence on social media, you are seriously limiting your growth and potential for success.
If you want to be seen as a legitimate business, don’t keep your business activities to yourself. Instead, become a part of the social media community. The great thing about social media is that it’s always open to business owners who want to engage with their customers. You can use social media to grow and support your business, all while being able to call yourself an entrepreneur.