Choosing Joomla or WordPress – Which Is Best for Your Website?
In order to generate a substantial income online, you must have a solid understanding of how search engines function, and how to use keywords effectively in your content to optimize your results. You must also understand the importance of building high-quality websites in order to attract and retain visitors. Finally, you must have a clear understanding of the various elements that can be used to monetize a site — namely, PPC (paid search), CPA (cost per action), and affiliate marketing.
Why Should You Consider Joomla?
If you’re curious as to why should you consider Joomla over WordPress, here are just a few reasons:
- Security: In the event that your site gets hacked, or suffers from a security breach, you’ll be relieved to know that Joomla is typically more secure than WordPress.
- Ease of Use: As the name would suggest, Joomla is a user-friendly CMS — or, content management system. A content management system (CMS) is a tool that allows non-technical users to easily create and update content on a website. In a nutshell, Joomla makes content creation and site management easy for everyone.
- SEO: If you’re serious about optimizing your site for search engines, then Joomla is the clear winner. The search engine optimization (SEO) process involves adjusting the way your site’s content is structured and presented to better match the search terms (keywords) that users are typing into search engines. When a potential customer is performing a search online and lands on your site, the first thing they’ll see is a list of headlines. You can bet that they’ll be scanning those headlines to determine what the article is about. The more relevant and intriguing the headline, the more likely that reader is to click on the article to find out what it’s all about. In order to optimize your site for search engines, you must have compelling and relevant headlines, as well as an abundance of fresh content.
- Licensing: Joomla is a fully open-source project; this means that the software itself is free, and you don’t have to pay a single cent for the privilege of using it. Furthermore, the community-led development process means that Joomla is constantly updated and improved upon — and this, in turn, helps to maintain a good level of security. On the licensing front, WordPress does, indeed, come with a premium license, which makes it more expensive than Joomla.
- Flexibility: Joomla is built on the principle of plug-ins, which means that you can expand its functionality by installing additional extensions. These extensions can be used to generate additional revenue streams, provided that you’re equipped with the right software. For example, if you have an eCommerce store that you’d like to integrate into your website, you can easily do so using WooCommerce — a fully functioning eCommerce plug-in for WordPress.
- Userbase: If you’re looking for an application with a large, established user-base, then Joomla is your answer. The CMS has tens of thousands of active users in all shapes and sizes, which means that there’s probably someone out there who can help you in the event that you have a question or problem. Moreover, Joomla is maintained and supported by a large and extremely helpful community. And, finally, it should be noted that Joomla offers some wonderful in-house SEO tools that can be used to fine-tune your site’s SEO effectiveness.
Why Should You Consider WordPress?
If you’re curious as to why should you consider WordPress over Joomla, here are just a few reasons:
- Market Reach: WordPress is a very popular CMS, which means that there’s a good chance that you’ll be able to find the software that you need or want. If you’re on a tight budget, consider this an advantage because you won’t necessarily need to buy extra licenses to make use of the various plug-ins and extensions available for the CMS. For example, if you have a travel website that you’d like to monetize, you can use the WordPress Plugin Directory to find affiliate marketing tools, as well as other plug-ins that can be used to generate additional income streams.
- User-Friendly: WordPress is, at its core, a very user-friendly CMS. This is because the software itself is very simple to learn and use, and the documentation is clear and comprehensive. If you’ve ever used a word processor (e.g., Microsoft Word) or a simple blog-publishing tool (e.g., WordPress.com), then you’ll have no trouble whatsoever using or configuring WordPress.
- Security: As mentioned above, WordPress is a very secure software package. The same is true of Joomla, but in the event of a security breach, you’ll find that WordPress is a little more difficult to track down and fix than Joomla. In the event that your site gets hacked, or suffers from a security breach, it’s often times very difficult to determine where the problem actually is. If you’re looking for a CMS that’s already been vetted and tested by experts, then consider this an advantage.
- Extensions: As a WordPress user yourself, you’re undoubtedly familiar with the fact that the software package is, itself, extensible. This means that you have the opportunity to download additional plug-ins and extensions that can be used to enhance your site’s functionality. If you have a specific need or want, there are additional extensions available that can be downloaded and used to meet your needs.
- Market Reach: Like Joomla, WordPress has a very large user-base, which means that there’s a good chance that you’ll be able to find the software that you need or want. If you’re on a tight budget, consider this an advantage because you won’t necessarily need to buy extra licenses to make use of the various plug-ins and extensions available for the CMS.
- SEO: If you’re serious about optimizing your site for search engines, then WordPress is the clear winner. The SEO process involves adjusting the way your site’s content is structured and presented to better match the search terms (keywords) that users are typing into search engines. When a potential customer is performing a search online and lands on your site, the first thing they’ll see is a list of headlines. You can bet that they’ll be scanning those headlines to determine what the article is about. The more relevant and intriguing the headline, the more likely that reader is to click on the article to find out what it’s all about. In order to optimize your site for search engines, you must have compelling and relevant headlines, as well as an abundance of fresh content.
- Support: Like Joomla, WordPress is supported by a very helpful community of users and developers. This is a great place to look for help if you’re having trouble using or configuring the software, or if you just want to find out more about the product. In the event that you have a question or problem, there are always people out there to help you find the answer. Additionally, WordPress comes with a very useful help section that contains articles and tutorials that can be used to better understand how to use the product and to find the answers you’re looking for. Finally, if you have a specific question about the security of the software, or about whether or not it’s wise to use a given extension, then you can consult the help section for that specific module.
- Value: Compared to Joomla, WordPress is, in most cases, cheaper and more affordable. In order to generate a substantial income online, you must know how to use the right tools and how to maximize the value of your website — particularly, your content. For this reason, if you’re looking for a tool with a good reputation and a large following, you can’t go wrong with WordPress.
Now that you have an understanding of the various aspects that you need to consider before making a decision, the next step is to pick a CMS that is tailored to your specific needs and wants. Before you do anything else, take some time to research the various platforms that you’re considering using, and to determine which one is the best choice for your needs. To help you make the right decision, we have compiled a list of everything to consider before making a choice:
The Importance Of Building A High-Quality Website
A high-quality website is an essential component of any online business, regardless of the niche or field. A well-designed, user-friendly website will draw in potential customers, generate leads, and ultimately, make you money. With this in mind, let’s examine the vital role that website design and quality play in helping your website thrive: