How to Self Host a Video WordPress Site
Video is the present and the future of media. Between tablets, smartphones, and computer/laptop screens, people are consuming media in bigger numbers than ever before.
If you’re a creative person who wants to make a living online, then video is the way to go. Not only do you have the opportunity to create content that people want to see, but you can do so in a way that makes money. You don’t have to rely on expensive ads or struggling to gain traction with a large audience. You can start a video blog and make money from the very first upload.
Self Hosting Versus Hosting
When it comes to building a website or blog, there are a few terms you need to know. The first two are crucial:
- Self hosting
The first one, self hosting, can be pretty confusing. It basically means you’re setting up and running your site on your own computer or server. If you want to learn more, here’s a quick tutorial on how to self host a WordPress blog.
As for hosting, this simply means you’re renting space on a server that is managed by an organization such as GoDaddy or Bluehost. You’ll need to decide between the two and consider whether you want to go with a shared or a private server.
What Type of Content Should I Post On My Site?
The content you post on your site will dictate what kind of audience you attract. This, in turn, will determine how you position yourself in the marketplace. Are you providing information on a niche market or general consumer content?
Since you’re building a site that’s tied to your brand, it’s important to establish a tone of voice and create content that reflects your values and what your customers want to see. When it comes to blogging, you want to aim for around 500 words to 1,000 words per post. Anything longer and you risk losing readers who feel like they’re being forced to read dull content that doesn’t provide value.
Choose content that is informative and engaging, but don’t go overboard and expect to churn out amazing content every day. Think of what you’re going to post as a series of stories that are tied together by a common theme. This will help establish your authority in your niche and give your blog a sense of continuity. If you want to get super creative and fancy, try writing an article for a magazine or newspaper. These are usually longer than what you’d find on a blog and give you more room to play around with words.
Where Should I Post My Content?
There are a few places you should consider posting your content. First and foremost, you want to establish yourself as an authoritative voice in your niche. This means you’ll probably want to publish on websites that are ranked highly in the search engines for your chosen keywords. If you want to learn more, check out this SEO guide from the W3C on how to improve your site’s rankings.
Aside from establishing your authority, you’ll want to look for places where your content can be accessed by the largest audience. If you have a popular podcast or blog on a niche topic, you may find that your content is already being picked up by major news websites. You can use a tool like Google’s free tools for searching news websites to find the best places to post your content. Alternatively, you can use a tool like Google’s free tools for searching blogs to find the most popular places to post.
When Should I Post My Content?
The perfect time to post content is when there’s a large audience that’s interested in the topic you’re covering. If you want to get the most out of your content, try to post at least a few times a week to keep your audience engaged. If you have a blog that you think is only going to appeal to a small audience, you may want to consider picking a different topic or waiting until you have more content to post on the same topic. Try to avoid posting during holidays or at times when people are visiting your site for a different reason (like when you’ve just finished baking a cake and want to show off your culinary skills).
Your content’s reach will be determined by the following factors:
- the number of times your content is viewed;
- how many people click on a link to your content; and
- how frequently your content is shared on social media.
These are just some of the basic things you need to know about creating and maintaining a successful video blog. If you want to become a successful video blogger, consider sharing your tips and tricks for creating high-quality content with your audience. In the end, creating content that people want to see simply means creating content that will make them come back for more.