What Does WordPress Record When You Visit a Website?
WordPress is the most popular blogging platform among webmasters and bloggers worldwide. The software was first released in 2007 and since then, it has been installed on more than 14.8 million websites globally. In early 2019, WordPress celebrated its tenth anniversary, with major updates including Gutenberg, the WordPress Podcast, and much more.
The growth of the WordPress community and its platform are exciting to follow, but also a little overwhelming. As a new blogger, what does WordPress record when you visit a website?
Login Details
One of the first things to appear after you land on a WordPress-powered blog is a small autofill bar at the top of the page. This bar makes it quick and easy for users to log in to their WordPress blog as they browse other content on the site. A login button will appear once you reach the middle of the page. Whether you use WordPress.com, a free account with the software, or a premium account, you will always need to log in to access your content.
Other items in the autofill bar include your username, the name of your blog, and the URL or web address of your site. Your login information will appear in plain text next to a small profile image of a person.
Technical Details
If you’re reading this article, it’s quite possible that you’re already aware of the many benefits that come with using WordPress. However, for the uninitiated, let’s take a quick look at some of the technical specifications of WordPress so you can get a better understanding of how the software functions behind the scenes.
First, WordPress handles the heavy lifting on your behalf. The JavaScript and HTML code that would normally be required to render a typical blog post is instead handled by WordPress. This allows the website software to load content more quickly and efficiently than any static website could. The result? Your posts appear faster and more efficiently than ever before.
But wait, there’s more! WordPress also maintains a record of every visit you make to a website that’s powered by the software. This information is stored in a technical database called the web log (or WordPress log for short).
The web log is a highly valuable resource for website operators, webmasters, and marketers. With it, you can gain insights into how individuals interact with your content and what they value most about your website. From here, you can tailor your content to fit what they want, leading to increased conversions and sales.
WordPress also keeps track of every time a user interacts with a specific piece of content. This includes when they visit the page, leave a comment, or even share the content. Knowing how and when these actions take place can help you improve the content in question and increase traction.
Personal Details
You’ll never guess where this is heading. In the very next field after your technical details, you’ll see a small box with the heading “Logged in as”.
If you’re logged in as a different user than the one with the blog, this will appear as well. For instance, if you’re viewing a news article and are logged in as a different user, that person’s name will appear below the headline in the right-hand corner.
As you might expect, WordPress stores a lot of information about your online activities, such as the websites you visit, the articles you read, your comments, and your profile. All of this is organized and easily accessible through a dashboard called Activity.
The reason this information is so valuable is because it reveals a lot about a person’s behavior and online habits. In the right-hand column, you’ll find a link to your own activity dashboard, which provides you with a clear view of all the info that WordPress has on you.
You can use this technical data to your advantage. If you know that someone shares a lot of the same interests and habits as you, you can use this information to discover relevant content, connect with people, and grow your audience.
Visit a website, leave some comments, and start a conversation with the author or someone else on the site. If you’ve ever wanted to be able to do this, but weren’t sure where to start, this would be a great place to start. From here, you can easily discover shared interests and begin a conversation with the author or someone else on the site.
WordPress stores personal information about each of its users in a privacy-protected database. The information is securely stored and access to it is restricted to website owners and those listed in specific roles.
Content Details
This next section of the blog will cover all the content that you can see on a WordPress website. If you’re just starting out, this might seem a little overwhelming and a lot of info to take in at once.
First, WordPress delivers fast and reliable content to users through a content delivery network (CDN). This allows the software to load content faster than your average website, resulting in fewer errors and a better user experience overall. Second, WordPress includes SEO (search engine optimization) features that help users find your content when they search for topics or keywords associated with your blog.
Third, WordPress has a built-in analytics tool that tracks user behavior and enables you to see keyword and traffic data in real-time. Finally, WordPress provides a way for content creators to monetize their work through ads and affiliate links, making it possible for them to continue creating quality content for your enjoyment.
Summary
If you’ve made it this far, congratulations! You’re finally at the end of the learning curve and ready to move on to the next stage of your digital marketing career.
So, what does the web log stored by WordPress teach us about blogging?
Well, in short: a lot! Even if you don’t have the time to go through each entry in detail, you can still learn a lot by simply reviewing the log regularly.
If you own or operate a WordPress blog, it’s a good idea to set up regular logging and analysis to get a better understanding of how the software functions and to see the content delivered to users.
Thanks for reading! We hope this article has helped you gain a new perspective on WordPress and the important role it plays in your overall strategy.