Is There a Better Way to Manage a WordPress Blog than Multi-Site?
WordPress has certainly come a long way since it was first released as a way to easily create blogs. Since then, it has gained a lot of traction and now, even big brand-name websites implement it as their main content management system.
However, even with its advanced features, there are some tasks that are still better carried out with a dedicated CMS (Content Management System). One of these tasks is the ability to effectively manage multiple sites from a single dashboard.
If you’re the owner of more than one blog or website and you’re looking for ways to effectively manage them from a single location, you might find the perfect solution in multi-site management with WordPress.
In this guide, we’ll discuss the top reasons why you might want to try out multi-site management with WordPress and what features make it the ideal solution for this particular task.
1. Keeping Organized With A Blogroll
One of the primary reasons why you might want to try out multi-site management with WordPress is to keep organized. With a single post being able to be featured on more than one site, you can create a blogroll of sorts that features links to other relevant posts. This can be a great way to keep track of all the posts published across your various blogs or websites.
In addition to keeping track of posts, you can also keep your readers interested by regularly posting new content on your site.
2. The Opportunity To Try Out New Things
One of the things that make WordPress so special is that it is very user-friendly. This is especially true when it comes to experimentation. Since most WordPress installations are free, you have complete control over the look and feel of your website. This gives you the freedom to try out new things on your blog or website and experiment with different layout and design ideas.
Even when you’re not experimenting, you can still use your site to try new things. For example, you can use plugins, widgets, and overall website architecture to try and see what works best on your blog or website. In most cases, WordPress makes it very easy to try new things out so you can improve your experience as a user and grow your site/blog.
This experimentation ability is one of the major reasons why WordPress is a popular choice for startups and small businesses seeking to build a blogging platform. Since you can get started with a simple install and begin using the product right away, there’s little to no learning curve associated with WordPress.
3. Managing Content On Different Levels
From a content strategy standpoint, managing multiple sites from a single dashboard is ideal since it allows you to have multi-level content on your site. You can start with a high-level overview of your websites, followed by deeper dives into certain topics that you cover on your blog or website. This content strategy makes it easy for your readers to browse your site and find what they’re looking for since all the content is organized and presented well.
The key is knowing what to include on each level of the website. For example, you might have a parenting blog that covers topics such as baby food and feeding schedules. You could have a separate health and wellness blog that covers topics such as fitness and nutrition. If you try out the above example, the high-level content on the main site would be the list of all the blogs that make up your site. This is followed by a deeper dive into topics covered on each of those blogs. For example, the baby food blog could have tips and tricks on how to cook healthy food for your family and how to store and prepare food when you’re on the go.
The key is to have a clear hierarchy established on your site. This will make it much easier to decide what should be included on each level of your site. In most cases, establishing a content strategy makes it easier to decide what to include on your site since you can map out the topics you’ll cover and the format you’ll use. In addition, this will establish a direction and purpose for your site. When you have a clear idea of what your site is about, it’s easier to decide what should be included on each level of your site and how you’ll present content.
4. Generating More Leads With Blogs That Convert
Back in the day, blog readers were called “fans” or “followers” and they came to your site either to follow you or to look at your content. These days, we often like to follow those who are interested in what we have to say since they’re more likely to become paying customers (leads).
In most cases, a thriving blog with lots of content can be a source of revenue. For example, if you run a photography blog, you can sell stock photography to businesses and bloggers. If you can show that you have lots of content that is unique and of high quality, you might be able to land a few sales here and there. However, if you’re looking to make a full-time income from blogging, you might want to try out a different platform since most blogging platforms don’t offer much in terms of monetization options.
If you decide that blogging isn’t for you and want to try out a different form of content, there are plenty of options including video content, eBooks, and data sheets that you can create and sell. In most cases, you’ll be able to find a way to monetize your content even if you decide to opt out of the traditional methods of content monetization.
The key takeaway from all of this is that even though WordPress is a free product, it’s still a very complex product to fully understand and use correctly. This is especially true if you’re looking to build a complex website or blog with multiple levels of content. In most cases, a simple install and small learning curve are all you need to get started with WordPress.
If, however, you’re looking for a content management solution that can handle all the complexities of a larger website or blog, you might want to consider a dedicated solution like MightyText.