Why Does My Website Name Show Up in Front of the Title Tag in WordPress?
Have you ever had an experience where you posted a new blog article and the title of the blog article showed up in front of the title of the web page? If so, you’re not alone. This phenomenon is commonly referred to as “blog titling,” and it’s a challenge that many website owners face.
Have you ever tried to find out why your blog titled shows up before the page title in search engine results pages (SERPs)? Most likely, you’ve done this by searching for your blog name and for the page title at the same time. If you get a variety of results, you know you’re not alone. This is when things get a little tricky. You want to find the best result for your search, but you’re unable to tell which result is the best without further information.
In general, when a user types in a keyword or words associated with a keyword into the search bar on a search engine, the search engine presents a list of results. When a user clicks on a result in the SERPs, the user is taken to the site that shows up in the results. Usually, the title of the site shows up in bold text in a very small font size at the very top of the page. Below this, the page content usually shows up in larger fonts. In between the title and the content of a site, you’ll often find some additional links to other websites and blogs related to what you were searching for. Sometimes, you’ll even see a small snippet of text below the title that says something like “More Results.” This is the so-called “title tag” that you’ll often see at the beginning of a page’s content.
When you see this, you know that your blog article titled shows up first because that’s the order that the search engine organizes its results. If you ever wondered why this is the case, you’re in the right place. In this article, we’ll discuss three reasons why your blog title might show up before your page’s title.
Blogs Aren’t Titled Consistently
As you might imagine, not every blog post or webpage is titled in the same way. Some are written in the first-person, while others are written as a journalistic account of a particular event or subject matter. Because of this, when you search for a blog post or a webpage with the word “blog” or “website” in the title, you might get a variety of results.
Depending on the search engine and its algorithm, some websites and blog posts might have the word “blog” or “website” in the title, while others might not. For the most part, “blog” and “website” are used interchangeably on the web, but there’s a subtle difference. A blog is a type of website that’s usually personal in nature and doesn’t require an abundance of original content. That is, a blog typically exists to provide content that’s already available elsewhere on the web (such as existing articles on other websites or social media platforms like Google+, Twitter, and Facebook).
A website, on the other hand, is a type of blog that’s usually designed for commercial use. That is, a commercial website exists to drive business through online marketing. A website will often have a mix of both original content and repurposed content.
The Order In Which Sites Are Organized Changes
As we’ve established, not all blogs are created equal. Some blogs are personal in nature and don’t have a lot of content, while others are designed for commercial use and are often updated regularly with new content. Even if the content on your blog is extremely relevant and useful to your target audience, it doesn’t mean that the search engine will present your blog in the best possible light.
The good news is that you have complete control over the way that your blog is represented in the SERPs. As a result, if you think that an outdated or irrelevant blog post is hindering your SEO efforts or if you want to create a more professional appearance for your blog, you have the ability to update the content to present a more accurate picture.
Sometimes, you’ll find outdated or irrelevant blogs that the search engine hasn’t yet realized are irrelevant. In these cases, it’s up to you to notify the search engine that you’re maintaining a blog for commercial purposes and that you updated a recent blog post with new information. You can also choose to simply allow the search engine to keep thinking that your blog is personal in nature.
Innovation Trumps Everything
In the world of SEO, you’ll always hear about innovation and how much it can do for your SEO success.
Innovation is important because it allows the search engines to present new and improved results to users without necessarily having to update their algorithms. When you’re searching for a specific keyword or phrases, you want to ensure that your results are as relevant as possible.
As we’ve established, not all blogs are created equal. Some blogs are simply meant to provide a space for an author to express his or her thoughts and opinions, while others are designed for commercial use and are often updated with new content.
The point is that your content should be as unique and innovative as possible. When users find content that’s new and different, they’re much more likely to want to read your blog post or webpage. If you want to appear more professional and relevant in the SERPs, make sure your content is as original as possible and that you offer something unique that no one else in your industry is providing.
If you follow these guidelines, you’ll greatly improve your chances of appearing in the top results for any relevant keywords or phrases. And that, my friend, is exactly what you should want out of any SEO campaign.