Why I Can’t Create a Business Website in WordPress
Many businesses and entrepreneurs were eagerly anticipating the release of WordPress 4.7, which would have brought with it an upgraded and refreshed design language.
While there are many advantages to using WordPress—the most popular content management system in the world—for creating a business website, there are some significant drawbacks.
Lack Of Professional Design
WordPress is a fantastic content management system, but even the best content management systems are only as good as their design. When it comes to creating a business website, you want something that’s going to impress visitors and encourage them to pick up the phone and call your business.
Fortunately, there are affordable design packages available that you can add to your WordPress website for a fraction of the cost of hiring a professional designer.
To help you find the perfect design for your needs, let’s examine five of the best and free design resources available for WordPress users.
1. WordPress Marketplace
Perhaps the most popular and accessible resource for free WordPress designs is the WordPress Marketplace. This is essentially like a shopping mall for WordPress users, with a variety of free designs available for purchase. You can sign up for a free account on the WordPress Marketplace website, browse through the growing library of free WordPress designs, and place an order when you’re ready.
However, keep in mind that the Marketplace is a place for designers to display their work, so the quality of the designs is going to vary greatly. But, as a beginner to WordPress, you can’t really expect much for free. In addition, placing an order on the Marketplace doesn’t guarantee that you’ll end up with the design you want. But it’s still a great place to start.
Another great resource for free WordPress designs is the wp.com website. This is the official WordPress repository, where you’ll find a growing library of free WordPress templates. You can browse through the different templates available, find the one that best suits your needs, and download it directly to your computer.
When downloading the template to your computer, you’ll need to unzip the file to access the design. You can also find a variety of free graphics and icons that you can use in your design.
The ThemeForest website is another great place to find free WordPress designs. Like the other resources we’ve mentioned so far, the ThemeForest website offers a variety of free templates for purchase. But this resource is a little bit different, as it also offers premium WordPress themes that you can use to build your website. This is a great place to find a functional and modern design that looks consistent across multiple browsers and devices.
For e-commerce businesses that want to optimize their site for digital marketing, BigCommerce is a great option. Not only do they offer a variety of free e-commerce templates that you can use to build your website, but they also provide a whole array of marketing tools, including website traffic analysis, to help you grow your business.
5. Free WordPress Themes
Speaking of growing your business, you’ll also want to look into the free WordPress themes that can help you do that. While it’s not difficult to install a custom theme for WordPress, it’s not necessarily the best route for a beginner. Instead, you can find a wealth of free themes that have all the functionality you need, as well as vibrant and beautiful design that will make your site stand out.
The Bottom Line
While there are many benefits to using WordPress for creating a business website—the world’s most popular content management system— there are some significant drawbacks. To avoid these pitfalls, you can use one of the many free designs available on the internet or purchase a premium theme that has been designed with e-commerce in mind.