How to Create a Blog on Your WordPress Website in 4 Steps
A blog, or weblog, is a type of website where authors publish articles that are generally light in tone, and are designed to be read digitally rather than physically. Because blogs have such a short life cycle (they generally aim to be either “evergreen” or “ever improving”), they are extremely popular among business owners and marketers who are looking for content to engage with their consumers.
Blogs are extremely versatile and can be used to suit any purpose that an individual or business might have. They can be used to distribute news, raise awareness, promote products or services, entertain, and so much more! If you’re looking to establish yourself as a thought leader in your industry, consider using blogs to do so.
Step one: Select the perfect domain name
The first step in creating a blog on your wordpress website is to find a domain name that is both memorable and relevant to your target audience. To do this, you will need to perform a bit of digital sleuthing, by searching for available.com,.net, and.ca domains that are not already in use. You should aim to secure a domain that is short and easy to spell, and, most importantly, memorable.
Once you have found a suitable domain name, it is time to move on to step two.
Step two: Install WordPress to begin blogging
WordPress is a content management system (CMS) that is frequently touted as being the world’s #1 blogging platform. It was originally created in 2005 by Seattle-based programmers Mike Little and Don Schneider. To install WordPress on your website, you will need to have a web host that is both trusted and supports WordPress out of the box.
If you are looking for a free option, consider moving to a reliable, highly-recommended hosting service such as Bluehost, which is owned by major global media company, Blue Ventures, and also supports WordPress out of the box. For paid plans, you can choose from a variety of reliable hosting services that also support WordPress. When choosing a web host, make sure that you read their documentation carefully before you begin your installation process. This will help you avoid any problems that might arise from using unapproved methods to install WordPress.
Step three: Install a theme for the blog
The next step in creating a blog on your wordpress website is to install a theme for it. The theme will dictate the overall look and feel of your blog. The most popular and trusted themes on WordPress are “Arrow,” “Aston”, and “Nebula,” which are all free. These three themes can be downloaded directly from WordPress.org and installed using the directions that come with them. Don’t worry, you won’t need any coding knowledge to install or use a WordPress theme.
A WordPress theme will greatly influence the overall presentation of your blog. For example, if you decide to use the Arrow theme for your blog, you will notice that the fonts, colors, and layouts all match, which makes the blog look incredibly cohesive. This is a great way to ensure that your blog looks professional and polished from start to finish.
Step four: Create your first blog post
Your final step in creating a blog on your wordpress website is to create your first blog post. A blog post is an article that is published on your blog. It might be anything from a few paragraphs to a few thousand words in length. While it is generally accepted that each blog post should have a call-to-action (CTA) at its end, this is completely up to you. There are no hard and fast rules when it comes to blogging.
The most important thing is that you establish yourself as an expert in your industry. What better way to do this than by creating high-quality content that adds value to your target audience?
With the four steps above, you will have created a fully functioning blog on your wordpress website. You can now begin adding content to it. Remember to add value, be genuine, and don’t overdo it. Above all, have fun!