How to Build a Business Website in WordPress?
What would you say if I told you there was a way to create a fully-fledged, business-class website – without having lots of experience in programming or design?
You’d probably say I was joking. Right?
Well, maybe not!
It’s true; there’s a way to do this. And it’s called WordPress.
In this article, I’ll tell you everything you need to know about building a business website in WordPress. The good, the bad, and the ugly – just like any other new technology.
Why Should You Build a Business Website in WordPress?
I think one of the biggest benefits of building a website in WordPress is its flexibility. The sheer volume of plugins and themes available for it means you can betcha it can do almost anything.
WordPress is also the perfect platform for building a multi-language site.
Finally, and most importantly, WordPress is free. Yes, you read that right. They don’t ask you for money. In fact, they want you to spread the word about their website platform. So if you’re looking for a free solution that can host your whole business – be it a shop, a blog, or a portfolio – WordPress is the way to go.
Now, before we begin, it’s important to note that you cannot simply launch a website and call it a day. Building a reputable business website takes time. So you’ll want to do this in stages.
The first step is simply to register a domain name for your site. The second step is to install WordPress on the domain name. Now, you’ll want to do this on a site that you own or control. So, if you’ve got your own dedicated server, perfect! Otherwise, you’ll need to find a hosting service that offers this.
Once you’ve got your server up and running, the last step is to enter the following in to your command prompt (depending on your server’s operating system – this might be different; check with your hosting provider):
This will launch a basic web server instance on your machine. From here, you can begin testing your site’s design and functionality. Also, don’t forget to enable the.
WordPress’s default home page will have a big red button that says Install WordPress. Click on this button to continue to the next step.
Step Two: Install WordPress.
The next step is to install WordPress on your server. To do this, navigate to the WordPress website and click on the big red button that says Install WordPress.
You’ll then be presented with three options:
You’ll want to install the LAMP stack – this is the “Linux, Apache, MySQL, And PHP” platform – on your server. If you aren’t sure what these are, don’t worry; we’ll discuss them in detail below.
The first option, the LAMP stack (Linux, Apache, MySQL, and PHP), is the most basic and the most widely used platform for websites.
The second option, the XAMPP stack, is a popular choice among developers and designers due to its ease of use. XAMPP is a set of open source programs that make it really easy to get started with.
The third option, the Windows Server stack, offers the best performance when it comes to running a website. If you’re familiar with Windows, this will sound really familiar because this is how Windows works.
If you decide to go this route, make sure you’re running the most recent version of Windows (7 or 8) with at least 4GB of RAM.
Step Three: Configure WordPress.
Once you’ve installed WordPress on your server, you’ll need to configure it however you see fit. There are hundreds of plugins that can be added to a WordPress website to make it more user-friendly and robust.
Some of the most popular plugins are:
Each of these plugins adds a different feature to the site. For example, the Visual Composer plugin makes it easy to build and style a fully-fledged portfolio website. While the Wpressr plugin adds various shortcodes to posts and pages that can be used to build a simple blog.
You can also use various plugins to control comments, track visitors, and monitor social media mentions.
Step Four: Test your WordPress Installation.
Once your WordPress installation is up and running, you can begin testing the website’s functionality and design. To do this, navigate to your site’s dashboard and click on the small black button in the top right corner of the screen.
You’ll then be presented with a variety of options. The first one is the most basic – it allows you to quickly view your site’s statistics. These include the number of sessions, the average time spent on the site, and the number of pages visited.
The second option on the menu is the About page. The About page is like the dashboard’s dashboard but for information about the site itself. This page is where you’ll want to keep all of your site’s meta data – the author, blog posts, and so on.
Navigate to the next option and you’ll see a screen with two big buttons. One is for logging in and the other is for registering a new account. You’ll notice that the button for logging in is now grayed out. This means there’s already a user on the site with the same email address as the one you entered when you installed WordPress.
If you try to login with the email address you used to install WordPress, you’ll be presented with the option to reset your password. You can choose whether or not you want to reset your password and try again with a different email address.
Step Five: Customize your website’s appearance.
This step is all about giving your website the look and feel you want. To do this, click on the blue button that says Settings in your WordPress dashboard.
You’ll then be presented with three tabs at the top of the page: General, Appearance, and Marketing.
The General tab is where you can configure all of WordPress’s general settings. These include things like the website’s name, description, and language.
The Appearance tab is where you can change the website’s look and feel. This includes colors, fonts, and layouts.
The Marketing tab is where you can configure the site’s email marketing and social media marketing campaigns. These campaigns allow you to identify and target potential customers across various platforms.
Step Six: Test your changes.
Now that you’re done customizing your website’s appearance, it’s time to test your changes. To do this, navigate to your site’s dashboard and click on the three dots in the top right corner. This will open up a menu of all the plugins you activated.
Click on the Plugins button and you’ll be presented with a list of all the plugins activated on the site. Next to each entry in this list is the plugin’s name and a small description.
To test the changes you’ve made, click on the Publish button at the top of the screen. This will take you back to your About page where you can see the results of the changes you’ve made. If everything’s gone well, you’ll see a screen that says “Congratulations! Your site went live!”