How to Design a Hotel Website Theme in WordPress

If you are looking to create a stylish and sophisticated hotel website theme in WordPress, then you have come to the right place! In this article, we will walk you through the process of creating a classy, elegant, and user-friendly hotel website theme from scratch using the popular content management system (CMS). Along the way, you will discover a variety of useful tips and tricks that will help you to build a successful hotel website.

What Is WordPress?

If you are completely new to web design and development, then WordPress might seem like an intimidating prospect. After all, it is one of the most popular content management systems (CMS) available, with a vast ecosystem of third-party tools and plugins that can take your website design skills to the next level.

WordPress is a free and open-source CMS that was launched in 2005 and currently enjoys a user base of over 20 million websites worldwide. It has also been touted as one of the safest and most reliable content management systems available, due to its active and vibrant community of developers, designers, and users who are all engaged in the constant improvement and user experience across the platform. This is reflected in the various WordPress releases that are regularly updated and enhanced to keep pace with the current trends in web design and development. WordPress is literally “run” by its community, so any new features and enhancements are directly influenced by user feedback and requests – shaping the future of the platform and its various iterations.

Why Use WordPress For Hotel Websites?

With tens of thousands of hotels around the world, it is fair to say that the hospitality industry stands as one of the largest employers of web designers and developers. Naturally, given the size of the industry, there are numerous unique challenges that arise when designing and developing hotel websites. If you are passionate about creating a luxury experience for your guests, then WordPress is an excellent choice for your needs.

WordPress is fairly easy to get started with and requires minimal programming knowledge to build upon. This makes it a great choice for beginners who are looking to build a solid foundation for their web design career. It also makes it extremely versatile for experienced developers and designers who are looking to further enhance their skillset with a new and exciting project.

Furthermore, since hotel websites are generally focused on attracting leisure travellers, it is essential that you take into consideration the relative weakness of the local tourism industry. This is why you will often find travel websites that are much more sophisticated than your average hotel website, utilizing various multimedia tools, such as video content and social media platforms, to engage with and attract potential guests to your hotel.

WordPress offers excellent SEO features that will help you to improve the search performance of your website. This is important because having a higher SEO score allows you to appear higher on search engines like Google – potentially contributing to an increase in bookings and revenue. If you are serious about growing your hotel business, then SEO is a must.

Learn How To Use WordPress

Since WordPress is such a popular CMS, with such a large user base, there are many opportunities to learn how to use it and effectively integrate it into your projects. The excellent Team Treehouse, for example, offers a free WordPress training course that will allow you to build a strong foundation in the world of CMSs and ultimately take your design skills to the next level. The course will teach you the basics of using WordPress as a content management system, from setting up a blog to publishing content to monetizing your site – all while giving you a head start on developing your own projects.

Start With A Blog

If you are completely new to web design, then the first thing you should do is to set up a blog. Setting up a blog is relatively easy and only takes a few minutes. Once you have set up a WordPress blog with a few articles, you can use the blog to practice styling elements, learn the ins and outs of the platform, and ultimately build up your portfolio of projects.

The upside of having a blog is that it is very easy to monetize. You can set up various affiliate schemes where you will earn a commission for any articles that you write. There are also plenty of free blogs that you can use to build up your portfolio and prove to potential clients and employers that you can indeed write intelligent and engaging content.

Choose A Suitable Theme

The next step is to choose a suitable theme for your hotel website. As you may imagine, there are numerous themes to choose from when it comes to WordPress. Each theme has its pros and cons, and it is essential that you choose a theme that is tailored to your hotel website’s needs. Once you have chosen a theme, the next step is to install it on your WordPress site and begin customizing it to your liking.

Take your time in choosing the right theme for your hotel website. Do your research and read online reviews before making a purchase decision. This will help you to narrow down your choices to a shortlist of themes that are best suited to your needs. It is also essential that you choose a theme that is stable and trustworthy.

Get Expert Help

If you are stuck at this point and don’t know where to continue, then you should get expert help. There are numerous experts in the WordPress community that can help you to build a successful and professional looking hotel website. You can either look for a designer or developer in your local area who is experienced in working with hotels or you can contact an online service that offers remote assistance via email – helping you to save both time and money while still enjoying a luxurious hotel website.

Consider All The Important Factors

Once you have followed the above steps, you will find that you are well on your way to creating a luxurious hotel website. It is now time to take a step back and consider all the important factors that need to be taken into account. These include the style, colors, content, and functionality of your website. You should also, as mentioned above, consider your SEO plan and take into account the relative weakness of the local tourism industry. If you are creating a budget, then you must also consider your limitations and the cost of software and hosting packages that you might otherwise need.

It is a very exciting time to be a part of the hotel industry. The growth of e-commerce and online bookings has made it much more attractive and profitable to be in this industry. If you are looking to create a luxurious experience for your guests, then you can certainly do so by following the steps detailed above. You can use the various resources available to you on the WordPress platform to build a strong and impressive portfolio that will make you an ideal choice for future projects.