WordPress Themes for Deals Websites: 5 Essential Features Every Website Should Have
WordPress is the most popular content management system (CMS) in the world. It was originally designed for blogging, but it has so much more to offer. If you’re looking for a simple yet effective CMS to host your business websites, then you’ve probably already made the switch. In case you haven’t, here’s a quick tutorial on how to install and configure WordPress for your deals website.
The Definitive Guide to Installing WordPress On Your Server
As the name suggests, WordPress is a software program that allows you to create and manage blogs. It was first launched in 2007 and has since grown to become the largest content management system in the world. It’s easy to use, free, and open-source (free as in price and open as in source code; the source code for WordPress is available for anyone to see and modify). These are the reasons why thousands of businesses around the world use and trust WordPress to power their websites.
Installing WordPress on your server is pretty straightforward. Once you’ve downloaded and installed the software, the first thing you need to do is set up your blog. You can assign a unique WordPress custom domain to your blog (like mydealblog.com) and activate the “Wordpress” login page. From there, you can access all the essential blog admin areas—including content, settings, and backups—to get started creating your first blog post.
WordPress Is A Content Management System, But It’s Also A Web Development Platform
If you’re new to web design, you may wonder whether or not you need a content management system to build a website. After all, isn’t a website just a web page with some text and maybe an image or two?
While WordPress can absolutely be used to create a traditional website, it was initially designed to be a content management system. What this means is that WordPress gives you the tools to create and maintain dynamic, interactive websites that can adjust to any screen size and device. More importantly, content management systems allow you to update the content on your site without having to contact a web developer or search for a programmer to make a custom job for you.
Because of its content management capabilities, WordPress is an incredibly popular choice among web designers and developers who are looking to build a landing page, product detail page, or even a website from scratch. If you’re looking for a simple yet effective CMS to build your website on, then you’ve probably already made the switch. But if you’re interested in learning more, here are a few useful links that will help you get started.
Use The Right Cms To Build A Better Website
The right Content Management System (CMS) can make a huge difference in the way your website looks and functions. When choosing a CMS for your site, make sure to look for these things:
- Browser compatibility
- Design templates
- Ease of use
For instance, if you’re using WordPress, make sure to get the most recent version (at the time of this writing, it’s 4.9.8) and to test it in the major browsers (Chrome, Firefox, and Safari). You’ll also want to look for a design template that fits your needs, can be customized, and is easy to use. Finally, you’ll want to make sure that the CMS you choose is easy to extend with the additional features you may need for your site. If any of these points are a challenge, look for an alternative that is known for addressing these issues and that has a large developer base willing to help out if you run into any problems.
In case you’re wondering, WordPress is the only CMS we recommend for building a deals website because of its large and growing developer base, massive feature set, and highly active forum. If you’re curious how WordPress can help your business, take a look at these helpful links:
WordPress Help & Support For Beginners
WordPress is incredibly popular, and for good reason—it’s simple, customizable, and (probably most importantly) it’s free. If you’re looking to get started with your own web development projects or you just want to learn more about WordPress, this is the place to be. However, if you’re wondering about the security of using an open-source software program like WordPress, you may want to take a closer look. While the security of any program is always a concern, there are a few things you can do to minimize the risk of your website being hacked:
- Keep your WordPress installation updated
- Back up your website frequently
- Set up a strong password
- Consider using a VPN to stay connected to the web wherever you go
- Consider using a separate login for administrative purposes (such as to monitor content or upload files to the website)
- Consider using a dedicated server for your website instead of your regular home computer
With these safeguards in place, you can be sure that your sensitive business information is safe and accessible only to you and those you explicitly give access to.
Why Should You Care About SEO When You’re Building Your Website?
Search engine optimization (SEO) is the process of manipulating the content on your website in order to influence search engine crawlers (also known as “spiders”) to treat your site more favorably in their rankings. For instance, if you’re selling t-shirts, you may want to include a video of a person wearing one of your t-shirts on your site. But instead of showing the video on your site directly, you can use a service like VideoElastic to host the video on their servers and embed it in your articles. In doing so, you’re ensuring that your site will be discoverable when a potential customer types in the search words “t-shirts” or “luxury t-shirts,” and your site comes up as one of the results in the search engine results page (SERP).
Why would you want to do this? Because when someone visits your website, they should ideally find what they’re looking for and become a customer without having to do any searches. This is called a “no-friction” experience and is incredibly important if you want people to find your site and make a purchase. Because of this, SEO is essential for a successful online store.
How Can Segment.io Help With SEO?
Segment.io is a software that makes it easy for online stores to track the behavior of their customers and accurately identify those who might be interested in their products. Most important, perhaps, is that it makes it easy to see which methods of marketing and promotion work and which don’t. For example, you might notice that using keywords in your articles doesn’t seem to be helping with your search engine rankings, but your guest blogging for other websites does!
With a solid knowledge of SEO and digital marketing already under your belt, why not use what you know to get ahead in the game? You can get started with just a few lines of code from the back end of your site and begin segmenting your visitors into different groups. Then, depending on what those groups are interested in, you can show them tailored content that is likely to inspire them to action. Essentially, you’re utilizing the power of personalization and the targeted information that is at your fingertips to provide the best customer experience possible!
WordPress can be a great choice for a DIYer who is looking to get started with a new website or for someone who is simply looking to update their personal blog. If you’re curious about other content management systems, here’s a link to a list of the top ten most popular CMSs.