How to Manage Your WordPress Website Like a Pro – Logged In vs. Logged Out
WordPress is one of the most popular content management systems (CMS) available, and for good reason. For a small fee, you can have a professionally-designed website that will serve as your online identity. Better still, you can use an entire spectrum of WordPress themes to fit your needs. With that flexibility, it’s no wonder why so many people chose to launch their website using WordPress.
But what happens once you have your WordPress website up and running? How do you continue maintaining and developing it?
In this guide, you’re going to discover the keys to a successful WordPress website. We’ll cover everything from adding and deleting content, to monitoring and analyzing performance. Along the way, you’re going to learn a lot about WordPress and how to make the most of its powerful features. By the end of this guide, you’ll be able to confidently and efficiently manage your WordPress website like a pro!
Regular Maintenance
Even the most seasoned WordPress pro will admit that keeping up with regular maintenance can be time-consuming. Keeping your WordPress website clean, organized, and free of any malware is a task that needs to be repeated periodically. Also, you should set aside time each week to make sure everything is okay. Checking for broken links and monitoring your website’s performance are necessary evils that should be done regularly, especially if you want to keep your website’s visitors coming back for more.
Content
No discussion of successful WordPress websites would be complete without tackling the elephant in the room: content. Even after you have a beautiful, polished site with all of the content you can think of, you’ll still need to continue adding content to it. Keeping up with blog posts, pages, and galleries is a large undertaking, and it can be a never-ending task. However, you don’t need to stop at content. Integrating a content management system (CMS) into your WordPress website will greatly expand your website’s content options. With a content management system, you can add and organize content in a variety of ways, allowing you to tailor your website to suit your needs. Also, you can use a variety of pre-made content, or you can use a tool like HubSpot to quickly and easily build and populate your own library of content.
Design
One of the first things visitors will see when they arrive at your website is its design. Your website’s design is extremely important because it will impact how your visitors perceive your website and what they believe it to be about. WordPress comes with a handful of pre-made templates that can be used to quickly and easily launch a website with a professional-looking design. However, if you’re looking to truly tailor your website’s design to suit your needs, you can download and install a WordPress theme from one of the many reputable theme stores. Alternatively, you can use a tool like Elementor to build and design your website from scratch.
Technology
Speaking of technological aspects, you’ll need to decide whether or not to use WordPress’s built-in features, or to integrate a third-party tool. For a small business, the built-in features of WordPress may be all you need to get started. But as you gain experience, you may wish to integrate a content management system (CMS) to have a truly robust platform upon which to build your website. Choosing a content management system allows you to take advantage of all the additional technological features that are available.
Security
Finally, let’s not forget about security. As a business owner, you’re entrusted with keeping your customers’ and employees’ information safe. Fortunately, WordPress offers a variety of security measures that you can use to tighten up your website and protect your privacy. You can use a free plugin like Wordfence to create a firewall around your WordPress website. Also, you can use Sucuri to ensure that your site is always up to date with the latest malware and hackers.
Keeping a WordPress website secure and safe is a lot of work, but with a little bit of planning and diligence, it’s totally doable. With these basics out of the way, you’re ready to take your site to the next level.