WordPress Website Not Showing Images When Linking On Facebook

A lot of website owners make the mistake of not including images in their posts. Even worse, some of these sites have an entire page just for blog posts with no images at all!

These types of sites are missing out on a huge audience. According to HubSpot Blogs research, 46% of users think images are important when reading posts. Additionally, 48% of users think photos help them remember things better. Finally, 30% of users say images make them more interested in a post or topic.

To get more clicks and to grow your audience, consider incorporating images into your next blog post. Not only will it make your content more engaging, but it will also improve your SEO.

Why Should You Include Images In Your Blog Posts?

Including images in your blog posts is not only a good look, but it’s also a smart move. Here are some reasons why.

More Engaging Content

When you post without any images, your readers can only rely on the text to describe the post’s contents. However, with images, your readers are faced with an opportunity to engage with the content more by applying their imagination to what they are reading.

For example, say you are writing about a luxurious hotel in Amsterdam. Without any images, your readers might not be able to visualize the hotel’s unique atmosphere. However, with images, they can travel to Amsterdam and stay at the hotel, which will increase the likelihood of them choosing to visit or stay there.

Improved SEO

Search engine optimization is all about making sure your website shows up in the best possible results when a user types in a search query. The closer your website is in proximity to the top of the results, the more likely it is that a user will choose your site when searching for content.

Including images in your blog posts can improve your SEO significantly. First, search engines like Google value websites with a high amount of content. So, by adding more content, you’re sure to gain a few positions in the search engine rankings.

In addition to having more content, you can also include other signals to further improve your SEO. One way is to create infographics using data from your blog posts. For example, say you had a blog post about the most popular luxury brands, you could create an infographic showcasing the results of that post.

Attracting A Larger Audience

When you have images, you have the opportunity to reach a larger audience. According to HubSpot Blogs research, users want authenticity, uniqueness, and a good mix of both to attract the audience they want to reach.

Say you are writing a blog post about fashion, and you decide to use a blog platform with a large audience, such as WordPress.com. Without images, your post is a little dry and it might not appeal to as many users. However, with images, you have the opportunity to engage with a larger audience.

For example, say you are photographing a luxury brand’s latest collection, and you decide to blog about the experience. In the text of your blog post, you describe what you saw and how it made you feel. In addition, you could include a photo of the clothing item in question alongside your commentary.

Your blog post will then become much more engaging. Not only will your readers have more to look at, but it will also make the overall post much more appealing. Moreover, you’re sure to get more engagement and traffic from your readers.

It Makes The Post More Accessible

Blogs with images are generally considered more accessible. According to HubSpot Blogs research, 26% of users say they have trouble reading blogs without images, while only 13% have trouble with those that contain images. 

This may be because having images on a blog makes it more engaging. Not only do images allow for more content to be displayed, but they also give the reader something to look at while they are reading.

The Artistry Of The Photographers You Use

The quality of the images you use can make a significant difference in your blog’s overall look and feel. When choosing a photographer for your blog’s pictures, make sure you go for someone who has a unique and striking style that will appeal to your target audience. 

For example, say you are photographing food and you want to try a creative and innovative take on food photography. If you decide on using an amateur photographer, the end product might not hold up well against professional photos.

Further Enhance Your Blog’s Look And Feel

Whether you are creating a blog for your personal use or for other business purposes, you have the opportunity to further personalize your blog’s look and feel. If you are using a default template provided by your blog platform, you can easily add more colors, features, and styles to make your blog stand out. 

For example, let’s say you are using WordPress.com and you decide to add a premium theme that provides better organization and navigation, as well as a unique design aesthetic. In addition to these advantages, you can change the color of the text and the background to further personalize your blog’s look.

The above points show how including images in your blog posts can improve your website’s look, feel, and SEO. Not to mention, the content you’ll produce will look much more appealing to your audience.